One Keyword to Rule Them All & Through Google Find Them
There’s still a certain amount of mystery and even mysticism that surrounds SEO. People still refer to it as ‘a dark art’, and users can marvel at how the alchemy of combining certain words can turn...
View ArticleNobody reads copy. That’s why you need it.
Hard as it may be for us to admit this, not everyone reads copy. Sure, they may skim it. They might even share it. And if we’ve done a really good job, they’ll act on it. But read it word-for-word?...
View ArticleWant a Super Fast Website? LiteSpeed is the Future…
User experience (or UX) is one of the key starting points to optimising your website for Google. If you user goes to your website and finds what they want, then your website has done it’s job. But...
View ArticleCoding, Career Changes, and Women in Tech
Women in tech are still woefully underrepresented – in the UK only one in six tech specialists are women – but at Michael Bell we work differently. Meet Sam, our web developer. Sam grew up in a...
View Article7 Reasons Why Your Business Should Be Using Social Media
Managing the day-to-day running of your business was enough work without having to worry about tweets, impressions, likes and, don’t forget social engagement. But now, word of mouth is digital,...
View ArticleThe Dos and Don’ts of Evergreen Content
Evergreen Content – What is it? How do I write it? Evergreen content is static, but always fresh, and never deciduous. It’s copy that never tires, and is always relevant. For example: Case studies How...
View ArticleThe Secret to SEO Success
We’re here to demystify the world of SEO, and help you to improve your website’s Google rank almost immediately. What is SEO? SEO stands for Search Engine Optimisation. Basically, it means adjusting...
View ArticleThe Beauty of Hashtags
If you’re on Instagram and want to build your business, then you need to be using hashtags. Hashtags will make your content easy to discover, they’re a way of cataloguing and organising content....
View ArticleApprenticeships and Hands on Learning
‘I’ve always been a hands-on creative learner and after spending a year at college sitting in a classroom, I realised that it wasn’t for me’ Meet Poppy – she’s our new digital marketing apprentice....
View ArticleSelling Your Art Online
At Michael Bell One, no budget doesn’t mean no website. Jane Tattersfield is a renowned local East Sussex artist and illustrator whose vivid colours and patterns combine to make her unique artwork....
View Article
